Featuring the Fresh Foam 1080v11 and the Fresh Foam X Vongo v5, the film celebrates the efforts of runners, who always make time for what they love, and put in the work despite the roadblocks. It shows how consistently following through with one’s passion is akin to taking control, and is an act of self-empowerment.
In line with New Balance’s global platform ‘WE GOT NOW’, the film acts as a call to action to seize the day and make things happen now. It's a sentiment that is also relevant to the region as the otherwise restrictive weather usually makes running outdoors difficult. Making use of the short window of outdoors running becomes more important to our hero, before she continues the rest of her day by taking control of it as well.
